Did you know that people are spending an average of nearly seven hours per day consuming digital media of some kind? If you’re still relying on print and in-person advertising for your business, you are missing out on key...

Did you know the global eCommerce market is expected to be worth USD 27.15 trillion by 2027? That’s a lot of transactions, and companies need to have a strong tech strategy to ensure they can cope with demand. In addition, your...

Digital marketing takes about 55% of a company’s marketing budget and is far cheaper than traditional marketing. The era of just creating a website and expecting people to buy from you is over. As more and more businesses invest...

Planning to use video content to boost your brand or market your products and services? Who wouldn’t? Videos already make up the majority of online traffic, further cementing it as the most popular content people consume daily. However, you...

In the United States, small businesses spend an average of one percent of their profit on marketing. Although that may not seem like much, this tiny budget can produce excellent results if business owners stay updated on marketing trends.  This...

Social media plays a huge role when it comes to bringing awareness to your product or brand. It’s always used in marketing campaigns. However, there are different types of social media platforms, and it can be tough to keep...

Brace yourself when you are preparing a business. There are more than six million employer firms in the United States. Nearly 80 percent of them have fewer than 10 employees.  This does not mean that they will not compete...

Today, almost 4 billion people in the world use social media. And over 58% of the world’s population over 13 years old is active on social media too! If your business doesn’t have social media accounts, or it does...

There are nearly 800,000 companies in the healthcare sector. These businesses range from single practitioners to pharmaceutical conglomerates. You need to develop a medical marketing strategy to beat the competition and increase your revenue. A strategy lets you expand...

Some larger corporations spend billions of dollars on marketing each year. If you own a law firm, odds are you don’t have a budget of that size to work with.  The good news? You don’t need a big marketing...