When it’s time to sell your house, you need to make sure you find the right agent.
Marketing a home can be challenging. But the right agent can help you get the job done fast. Get someone who can write amazing property listings, and you’ll make the most of the housing market.
It helps to understand what a good property listing looks like, so you know what your agent needs to be capable of.
With the right agent, selling your home will be no trouble at all. Keep this guide handy so you’ll be able to make the right choice.
4 Ways Your Agent Can Write Great Property Listings
1. Update the Description With the Seasons
When it’s winter, your agent should talk about the great fireplace or cozy feel of the home.
When summer hits, though, the same description won’t sell. Be sure your agent knows that what people look for in homes changes depending on the weather outside, and will update the listing accordingly.
2. Avoid Jargon
Your agent should know how to write about a home in terms that a layperson would understand. If they only seem to speak in jargon, they’ll probably have a hard time selling your home.
Most people looking at homes don’t know real estate shorthand or industry terms. In your property listings, you should have everything clearly spelled out. For example, instead of “3B/2B,” the listing should read “three bedrooms, two baths.”
3. Make the Price Clear
If the price isn’t upfront and easy to find, potential homebuyers may feel suspicious. After all, the price is one of the most important considerations when purchasing a home.
Your agent should be comfortable putting the price up front, and not try to hide it in the listing. Buyers shouldn’t need to call or do extra research to find out how much you’re selling for.
4. Add the Right Details
There are many things that customers want to know about a home for sale. Make sure your agent is adept at putting the right details in your listing.
A good agent will know what people are looking for in a home and be able to describe your home’s positives accordingly. Things like natural light, style of architecture, and even information about the neighborhood is of interest to potential buyers.
The listing should also have appropriate photos and videos to give people a feel for the home. Great visuals can entice people to want to buy. Make sure your agent knows the importance of those visuals, and how to get them.
Find an Agent Today
Once you know what a good agent should be capable of, it’s much easier to research and find the right one.
You don’t have to do the work of writing property listings yourself. Just find an agent that can write killer listings, and let their work speak for itself.
When it’s time for you to find that agent, we can help. Check out real estate agents in your area today.